Who is Pelote Strategic Advisors?

Pelote Strategic Advisors is a government affairs and public strategy firm trusted by clients and policymakers. We put our expertise and relationships to work helping clients navigate the legislative, political, and budgetary process to successfully advance issues and projects.

Our Founder

Willie Pelote has nearly 40 years of experience and a uniquely diverse background in business development, coalition building, community relations, government affairs, political strategy, and legislative affairs. He founded Pelote Strategic Advisors on a passion for helping business and community succeed together.

Over the past decade, he has been recognized by Capitol Weekly six times as among Sacramento’s most influential and effective advocates. Willie has been instrumental in the careers of esteemed political leaders, electoral campaigns, and the authoring of key legislation.

Before launching Pelote Strategic Advisors, Willie served as the chief principal consultant to former Speaker of the California Assembly Toni Atkins and former Assemblyman (now Congressman) Jimmy Gomez, with a particular focus on systemic fixes to California’s aging transportation infrastructure.

Willie has built strategic alliances with organizations that include the Associated General Contractors of America, labor organizations, California Chamber of Commerce, California Black Chamber of Commerce, women business associations, black business associations, California Hispanic Chambers of Commerce, California Asian Pacific Chamber of Commerce, State Building and Construction Trades Council, and Silicon Valley Leadership Group.

​A graduate of California State University, Sacramento, and a veteran of the Vietnam War, Pelote has served on numerous boards and commissions, including the Cal Expo Board of Directors, the Task Force on Voter Privacy, the California Democratic Party Resolution Committee, and the UC Davis Health National Advisory Board.